When Omar Astius set out to open VEGNA, a modern aesthetic clinic in Amsterdam, he wanted the front desk to feel as premium and digital as the treatment rooms. Launchzy built the website and automated the front office end-to-end — with the AI Front Office running the phones.
The brief
Omar gave Launchzy founder Filip Tamasi one instruction: "Automate everything you can, and make me a website that looks premium and minimalistic." Launchzy built VEGNA's new website and automated everything it could across the clinic's operations — booking, follow-ups, reviews, and reporting — with the AI Front Office answering every call.
90 days, measured
How the recovered revenue is calculated
Recovered missed-call revenue: 22 additional captured enquiries/month × 45% consultation-booking rate × 55% consultation-to-treatment conversion × €450 average first-treatment value ≈ €3,800/month.
No-show recovery: 5 additional completed appointments/month recovered at the new 10% no-show rate × €450 average treatment value ≈ €2,250/month.
Illustrative example based on typical single-practitioner clinic volumes and Launchzy's standard AI Front Office deployment assumptions. Individual results vary; figures are a projection model, not audited financials.
In Omar's words
"I wanted to open an aesthetic clinic in Amsterdam and I've decided to go a more modern and digital way than most other clinics. Launchzy's team reached out to me first, so I was completely open to hearing them out. I've given Filip one goal — 'automate everything you can and make me a website that looks premium and minimalistic' — and he built exactly what I had in mind. Since everything is automated and handled by AI, every step is fast and with no mistakes, and we can focus more on marketing than on admin, CRM, and spreadsheets."
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